Huawei is planning to jump on the wearable bandwagon this year. The company made this announcement at a press release in China wherein it mentioned its plan to go big in this year with the planned release of three smartphones, two tablets and one Android Wear smartwatch.
Chinese OEM is planning to step up the competition of wearable segment with Android wear watch that most likely will be unveiled at Mobile World Congress in Barcelona along with a latest tablet.
The press conference was held at the Shenzen campus of the company and as soon as it was finished, a clip was available on the internet to give you a sneak peek into the company’s 2015 plans. The smartphones getting redefined could be of Honor, G/Y series, P and Mate series.
It is really difficult to figure out the details of the smartwatch from the clip but by the looks of it, we can tell as of now that the Huawei watch is going to be a round-faced smartwatch like LG G Watch R and Motorola Moto 360. Though, Huawei CEO Richard Yu has asserted that it is going to be better and beautiful than Samsung Gear S.
As a company Huawei has always stood up to innovation but its debutante wearable smartband known as Talkband B1, which is also a Bluetooth headset, was an exception. Its detachable central module worked as a Bluetooth where as a whole, the band could do the usual such as steps taken and receiving notifications. It is to be noted that Talkband B1 was also launched at MWC last year but was lost amidst the crowd of similar wannabes!
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Yu has stated that the upcoming release won’t adhere to the ‘tried and tested’ lines and will be innovative and different in its own league. Huawei’s strategy to create premium and innovative product portfolio for a niche market has worked successfully so far. The company would be doing the same for wearables or not, is yet unconfirmed. Yang has also not confirmed whether company had the time to venture into other forms of wearables but agreed that it needed some serious thought before company does anything about it as it is connected to a person and Huawei would like to make the total experience better for the wearer.
Along with the wrist-based wearable, Huawei will be showing off one of two tablets in Barcelona at MWC. There is no news on the specifications of the products of either category but given that company has been investing a lot (read about 10% of the annual revenues) into R&D, expectations are quite high. The rumors are also rife that the Huawei smartband may also be refreshed this year.
This burgeoning yet pretty-packed category will make some space and right noise for Huawei’s ambitious entry or not, only time will tell. Whatever the final verdict may be, Huawei is not going to have it easy. First, it is too late and has missed the buzz. Unless it works to smoothen out the shortcomings of existing smartwatches, its new smartwatch will be fizzled out like the first attempt. Second, we already have too many wrist wearables running on Google’s platform. From Motorola Moto 360, LG G Watch R to Sony SmartWatch 3 and ASUS ZenWatch, Huawei smartwatch will be stacked against these well-established contenders. And by the time the company will finally launch its smartwear, there will be many others in the market, vying for the wrist of the users.
The Chinese tech giant has always taken a beeline to MWC and released its several flagships at the occasion. In fact, Huawei always books massive floor space to launch its products for the public.
As far as the price is concerned, we are of opinion that Huawei would try to keep it lower than the Moto 360 or Samsung’s to target the segment that is up to try the new tech but cannot pay that much. Whatever it may be, stay tuned because we will be bringing you every juiciest bit of MWC.